Building a business on a premium, one-word .COM domain can mean that in terms of digital branding, your company is set for life. Yet, we...
Jack of Many Trades, Master of All?
As someone who lives in Europe and has been quite exposed to its culture, I can attest to the fact that from the perspective of...
Bottomless Pits (Wasted Marketing Budgets) vs. Asymmetrical Opportunities (Digital Assets): The Ultimate Business Head-Scratcher?
In the age of information, it is quite remarkable how many completely avoidable business mistakes are made despite the fact that everything is out there...
Foundation + Steel Framing, Dot Com Domains + Bitcoin – Match Made in Heaven?
As an investor in digital assets, be they domain names or cryptocurrencies such as Bitcoin, it's vital to understand what exactly it is you're investing...
Brand Sovereignty, Financial Sovereignty and Everything In-Between
Some investors are domain name enthusiasts, others love cryptocurrencies, whereas we also have examples of individuals such as Michael Saylor who embrace both. While we...
Pristine(.com) Domains vs. Confusing Brands: Lessons Learned and Some Forgotten
One of the most memorable takeaways (and there were many!) of Andrew Rosener's interview with Michael Saylor over at DomainSherpa was represented by the fact...